Aishwarya Rai Bachchan is, of course, known for her brilliant performances on film. The actress always completely becomes her character in films like Hum Dil De Chuke Sanam, Taal, Devdas, Kandukondain Kandukondain, Jodhaa Akbar, Sarbjit, Ae Dil Hai Mushkil and many more.
However, it is not only acting that is her passion, Aishwarya also works to bring notice to social issues and help people in need. In fact, she has been associated with various charities like Smile Train, UNAIDS, CPAA, Polio, Eye Donation to name a few.
The actress has also been associated with PM Narendra Modi’s Swachh Bharat Abhiyan since 2017.
She says, “To fulfill Mahatma Gandhi’s dream of Clean India, Prime Minister Narendra Modi started Swachh Bharat Abhiyan three years ago. Now, when the mission has been transformed into a jan andolan (a people’s movement), PM Modi has initiated another cleanliness campaign Swachhata Hi Seva so that Swachh India movement can get support from across the country. To make this a success, I urge everyone to keep their surroundings clean just as we keep our homes swachh all the time. If you will keep your surroundings clean, your block clean or your village clean, we all can soon make our dream of ‘Clean India’ a reality.”
Recently, Aishwarya filmed two videos in support of the initiative.