Kareena Kapoor, besides being one of the most sought after actresses in Bollywood today, now wants to expand into the fashion industry. Kareena is preparing to launch her own fabulous clothing line. The line is not one with just her name on it, Kareena was involved in the design of the clothes and even down to the selection of fabrics.
Kareena said, “Yes, I will be launching my exclusive line of clothes soon and I’m quite sure people will like it. My clothing line is very reflective of my personal sense of style and will have my label on it. Just like I’m pretty casual about my dressing, my line will also consist of an extremely wearable yet stylish collection. I am taking out this line in association with Globus, a brand that I am also the ambassadress for.”
Adding, “The most special feature in this line is my level of involvement with the designs and fabric samples used. It’s not just my label that’s being carried. I have personally sat down and shortlisted each and every fabric with the team of designers at Globus. In fact, a team of experts quizzed me to death on not just my sense of dressing, but also my favourite colours, my personality traits and so on.”
A source working on the project said that the line is full of not only fancy dresses but also casual looks as well. “What Kareena has designed is truly fabulous and covers an entire range of clothing – high fashion party dresses to causal daily wear, the kind of stuff she wears. A lot of research has gone into understanding Bebo’s style and matching her sense of style to her line of clothes. A team of experts had rigorous sessions with Bebo. They asked her questions on her personality, the kind of things that make her happy, her likes, dislikes and of course, the colours she likes to sport. And now that the line is going to be ready soon, we can proudly say the clothes are just like Bebo – cool, chilled out and spunky. Youngsters have always loved her sense of style, so we are very hopeful this spring summer collection will become a big hit with them.”