Box Office – Superhit ‘Grand Masti’ now approaching 100 crore mark

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grandmastirailer‘Grand Masti’ has done the unthinkable. Though it was always expected that the film would open well, for it to sustain in such an excellent manner right through the weekdays has ended up surprising one and all. Suddenly, from being a clean Hit – actually make it Superhit – already, talks are veering towards whether it would go on to touch the 100 crore mark and turn out to be a Blockbuster, what with 67 crores already coming in a matter of one week!

While one waits to see if that happens (it actually has a good chance to do that now), the fact remains that there are number of records that have already been broken and would further be broken in days to come. First and foremost it is the fastest grossing adult film ever, what with 50 crores coming in record time. Secondly, it has recorded the highest first week collections ever for an adult film. Thirdly, it is all set to break the lifetime record of these very adult films – ‘The Dirty Picture’ (82 crore) and ‘Raaz 3’ (76 crore) in its second week itself. Fourthly, it could well turn out to be THE ONLY adult film to hit a century!

The film has acted as nothing but a shot in the arm of Vivek Oberoi who is now all set for two 100 crore biggies, what with ‘Krrish 3’ coming soon. He can now well leave behind the disappointments of ‘Jayantabhai Ki Luv Story’ and ‘Kismet Love Paisa Dilli’. Aftab Shivdasani, after being around for a decade, has shown that he is a big bet for comedies. As for Riteish Deshmukh, he is now the second actor after Shahrukh Khan in the current times to have enjoyed six clean successes in a row. Wow!

In the process, unfortunately ‘John Day’ was completely sidelined. ‘Grand Masti’ wave hit it so hard that it didn’t really have space and time to recover from the jolt. With just about 3 crore coming in, the film has suffered a big blow. Even ‘Horror Story’ suffered in a major way over the opening weekend at least though in days to follow, it still managed some sort of collections. Though 5 crore coming in the first week aren’t really terrific by any means, very low costs mean that eventually this Vikram Bhatt film may just about manage to sail through. Still, all said and done, one expects better from a film with his name to it.

Joginder Tuteja tweets @tutejajoginder

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