Bollywood’s Princess Deepika Padukone created a right royal buzz as she promoted her upcoming release Bajirao Mastani. Kicking off the lavish weekend with the Blenders Pride Fashion Week, and rounding off regally with an exclusive meeting with the Rajasthani royal family, Deepika was certainly in demand! Launching the latest song ‘Deewani Mastani’ from the film, Deepika traveled to two different cities in two days for promotional events – phew!
In a first for Bollywood, the Blenders Pride Fashion Tour 2015 collaborated with the release of Bajirao Mastani’s latest track, ‘Deewani Mastani’. The 11th edition of the fashion tour saw Sanjay Leela Bhansali unveil the latest track from his historical epic in the most befitting way – in style. The film’s leading lady, Deepika Padukone wowed audiences as she glided down the catwalk dressed as her character Mastani.
In the song’s very first reveal, designer Anju Modi, who also created the costumes for the film, showcased her brand new line, inspired by Bajirao Mastani. Her Marathi inspired collection impressed fashionistas while simultaneously bringing history to life. Featuring authentic Persian embellishments and intricate embroidery, Anju Modi’s pieces are truly reflective of the Mughal period. The show stopping piece was modelled by Deepika herself, donning her original Deewani Mastani outfit; a flowing, gold gown with jewelled details.
Following the fashion show in Delhi, the ‘Princess of Bollywood’ met the Princess of Rajasthan in Jaipur for another jaw-dropping reveal of ‘Deewani Mastani’. Deepika, who plays warrior princess Mastani, met with real-life princess Diya Kumari for an explosive launch of the song and private dinner!
It seems Sanjay Leela Bhansali is pulling out all the stops for this release, as in another unprecedented event, the song was projected on the palace walls for guests to see! Traditionally, only Rajasthani folk stories are screened and projected on the walls of the city palace, so this was another first for Bollywood!
Arriving in vintage style and wearing an elegant cream sari, Deepika certainly looked the part. During the visit, the actress was given the honour of raising the flag for the royal polo match, a decades-old, royal tradition. The weekend cemented Deepika’s ‘royal’ status in the Bollywood industry.
Eros International and Bhansali Productions are gearing up to release Bhansali’s magnum opus, Bajirao Mastani on 18th December. Starring the golden trio of Bollywood, Ranveer Singh, Deepika Padukone and Priyanka Chopra, the film has now reached epic status and is already one of the most anticipated films in the history of Indian cinema.
To watch the stunning video of ‘Deewani Mastani’, visit the Eros website here.