The Badshah of Bollywood Shah Rukh Khan aka Harry in the upcoming film ‘Jab Harry met Sejal’ flagged off a GPS monitored bus specially designed for the promotion of the new film yesterday in Mumbai. So what is the deal about this intriguing promotion? The bus is actually a key to meet Harry, aka Shah Rukh and Sejal, aka Anushka Sharma in person.
Cox and Kings, the oldest travel company in the world, has introduced the unique contest where you get a chance to meet the lead couple by just clicking a picture of the bus when the bus visits your city.
In the next 4-5 days, the GPS monitored Jab Harry Met Sejal buses will visit different cities in the country such as Mumbai, Pune, Ahmedabad, Delhi, Gurgaon, Chandigarh, Jaipur, Bangalore, Hyderabad, Chennai, Kolkata and Raipur. Whenever you spot the bus in your city, you just need to click a picture of the bus and upload it on twitter with #JHMSonwheels. A few lucky winners can win Jab Harry Met Sejal and Cox & Kings merchandise and also get an opportunity to meet Harry and Sejal.
Each bus is equipped with GPS tracking system which enables you to track the location of the bus on a specially designed microsite www.jhmsonwheels.redchillies.com The best part of the microsite is that you can set an alert which informs you when the bus is close by your location. Four such buses are set out to travel across the country on the following routes:
Delhi-Gurgaon – Chandigarh – Jaipur
Bangalore – Hyderabad – Chennai
Kolkata – Raipur
Now as the buses begin their journey, the Bollywood fans are all set to capture them in their shots and we can’t wait to see them. Good luck!
Check out these pics!
We also have to mention that Cox & Kings has also introduced a romantic Europe package named after the film which covers the most beautiful and charming destinations such as Prague, Budapest and Amsterdam where the film is shot.
The story of the film revolves around Harry and Sejal’s journey across Europe which is full of love, life, thrills, fantasy and the voice within. Similar to the lead protagonists in the film, you can also enjoy the experience of falling in love through Cox & Kings’ Jab Harry Met Sejal excursion. Highlights of the tour include:
·A guided walking tour of Prague, the city that depicts the hilarious relationship which Shah Rukh Khan’s Harinder Singh Nehra shares with Anushka Sharma’s Sejal. Commence your exploration of this city with the imposing Prague Castle, Royal Castle, gothic St. Vitus Cathedral, the Royal Palace and the gardens, the famous Astronomical Clock, a special High tea organised for you at the famous Hotel Intercontinental and mouth-watering dining experience
· A guided highlight city tour of Fairy-tale, picturesque and charming Cesky Krumlov- one of the most beautiful towns in Europe. Also experience a Pub crawl tour and dive into the city’s legendary nightlife together with an international crowd of fellow travellers from across the world and highly motivated party guides
·A guided highlight city tour of Budapest- explore the locales of the city where the movie has been shot, admire the World Heritage sites of Buda Castle and the Castle District, walk along the Fisherman’s bastion for superb views of St. Stephen’s cathedral, Hero’s square the Danube embankment and the Chain bridge, explore the famous cafes
·Amsterdam- a canal cruise, Zaanse Schaans- for Windmill, Clogs, Cheese, Madurodam – an enchanting miniature city that features the best of the Netherlands