Shah Rukh has Kya Aap Paanchvi Pass Se Tez Hain, Akshay has Fear Factor, Khatro Ke Khiladi, Salman has 10 ka Dum and now joining them on the small screen is Hrithik Roshan. Hrithik is going to be part of NDTV Imagine’s new show Junoon-Kuchh Kar Dikhanaane Ka as its “goodwill ambassador”.
According to NDTV Imagine’s website: “3 Popular Musical Genres; 18 Talented Contestants: 3 Accomplished Mentors. Junoon is an exclusive new show that taps into the country’s passion for good music, playing out an exciting contest to decide the country’s most popular genre of music, namely Folk, Sufi, and Filmy Music!” The show is comprised of 3 teams: Sufi Ke Sultan representing Sufi music, Maati Ke Lal for Folk music and Bollywood Ke Baadshah team who will perform Filmy Music. What makes it even more unique is that each team has a mentor from the music industry. For the Sufi Ke Sultan it will be Ustaad Rahat Fateh Ali Khan, the Maati Ke Lal team will be watched over by Ila Arun and Bollywood Ke Baadshah’s mentor is Anand Raj Anand.
About Hrithik being part of the show Executive Vice President (Content) NDTV Imagine, Shailja Kejriwal said, “We are very excited as this is the first time that a channel has associated with a celebrity at this level. Hrithik’s role is very unique – he is not a host, judge or performer. He is here to lend his support to the participants. What makes this association special is that we truly believe that he embodies the spirit of Junoon and epitomizes the passion which is present in all the talented artists that are part of the show! He symbolizes the personality of the show brilliantly!”
Hrithik will be seen on the first show, which premiers June 6th, and then only for other special episodes. He is happy to be part of the show and said, “I am very pleased to be associated with NDTV Imagine and Junoon. I can identify with the participants and their desire to achieve success with their god-given talent. I relate to their positive and exuberant spirit because I believe that I have a similar Junoon – be it my work or my personal life.”