YRF, India’s premier film production house walks the talk. YRF did not only make an entertaining film Sultan about a struggling athlete but is also coming forward to reward our Indian athletes at the Rio Olympics 2016. YRF has announced to honour Indian athletes competing in Rio with 10L cash reward if they win a gold for the country. This is what we call reel reaches out in real – one just doesn’t make a film on an underdog athlete but also extends it in the most genuine way to encourage the true Sultan’s and Aarfa’s at Rio. To win it for their country. To win it for themselves.
Saluting every SULTAN at Rio! Every small gesture goes a long way.