Lakme Fashion Week holds press conference to announce participating Designers and Sponsors for Winter/Festive 2012

Fashionistas are gearing up for another season of the LAKME FASHION WEEK Winter/Festive 2012 scheduled to take place in Mumbai August 3 to August 7, 2012. All set to bring new energy to the runway and maintain its leadership in promoting the Business of Fashion, Lakmé Fashion Week held a press conference to announce and introduce the lineup of their 86 designers and 10 sponsors participating in the upcoming season. Unlike past season which saw established designers like Rohit Bal closing the finale, for the first time this year will see fashion visionaries Kallol Datta and Pankaj & Nidhi as the grand finale designers. They will interpret the ‘Lakmé Absolute’ collection for the Lakmé Grand Finale. In addition, Winter/Festive 2012 will bring industry doyen Pallavi Jaikishan for the first time on the LFW runway alongside other industry stalwarts like Wendell Rodricks, Neeta Lulla, Anita Dongre, Krishna Mehta and Ritu Beri.

The Gen Next program, which completes 7 years this season, having encouraged debutantes and nurtured some of the leading names in the industry today will see renowned designer and stylist Aki Narula  continue to mentor the Gen Next program. This season, 7 new designers from across the country will showcase their debut collections.

LFW TV will continue to live stream shows from LFW Winter/Festive 2012, allowing potential buyers, sponsors and fashion enthusiasts, to gain real time access to shows, behind the scenes action, exclusive interviews, and parties and much more into India’s premier fashion trade platform. Tune in on www.lfwtv.in

Present at the occasion, Purnima Lamba, Head-Innovations Lakmé said, “Lakmé’s finale designers are hand-picked for being fashion visionaries – a reflection of our commitment to forecast the future of fashion. The beauty business works hand in hand with trends in fashion and Lakmé Fashion Week showcases the creative flourish of established and emerging designers. The Lakmé grand finale is the pinnacle fashion statement of the season and we work closely with the designers to inspire a collection for fashion-conscious women across India. I am very excited to see the re-interpretation of the Lakmé Absolute collection – with a fresh creative perspective by Kallol and Pankaj-Nidhi.”

With the list of designers confirmed for the event, everyone is intrigued to know more about which of the Bollywood actresses would walk the ramp for the favorite designers. While the team at LFW is tight-lipped, it’s just few days before we find out more. Keep reading this space.

Designers for Lakmé Fashion Week Winter/Festive 2012

For the pic: Present at the Press Conference, standing L to R in the picture were Anil Khosla- CEO NIFD ltd; Mrs. Dhruti Sankpal- Vice Chairperson, Sankpal Realty; Chandrashekhar Pitre- Senior Director Marketing, South Asia DHL ;Purnima Lamba – Head Innovations -Lakme, Anjana Sharma, Director-Fashion, IMG Reliance; Pradeep Poddar – Managing Director and CEO, Mount Everest Mineral Water; Mr. Tomas Ernberg – Managing Director, Volvo Auto India; Amit Bandi, General Manager – Retail Operations, Forever Jewellery and  Mr. David Mansfield Area Director- Mumbai, Pune & Goa General Manager, Grand Hyatt Mumbai.